Category Archives: STEM

Carbon Creative, PR and Coronavirus

In the public interest.

The head of Carbon Creative team is Wayne Denning.  I was curious about who he is and what he believes in.  I discovered Wayne is an indigenous person who is involved in promoting technology and STEM to indigenous youth.  STEM is the acronym for Science, Technology, Education and Math’s. This is a specific focus for creating a hi-tech society and is replacing traditional education, in my view, in order to digitize our world.  I note the website is does not have any health Public Relations (PR) campaigns of information dissemination and I question why Public Relations is required rather than a independent person (like Dr. Norman Swan) to discuss the issues without any guidance to deliver a message to bring people on board for social change.  The latter worries me. I am a former market analyst and I believe this is not the correct information channel in such a serious matter as coronavirus. PR is the art of persuasion it is not a factual discipline unless instructed by the client.  For me it is akin the police getting a PR person to soothe the public in respect of an incident rather than the Commissioner of the Police stating the facts and clear guidance.   As a citizen I don’t want to be persuaded. I don’t want spin.  I don’t want ‘feel good’, I want independent facts so that I can make decisions for myself and those around me.

STEM is the training for a technocracy and IT future.  It is rolled out as part of the global strategy of Smart Cities disruption (they call it). Refer It is about implementing a technocracy envisage as the framework to a digitised society where everyone is online (trackable, profiled, facial recognition), artificial intelligence (decisions), automation, using cashless cards (embedded chips), a likely future income based on a Universal Basic Income (UBI) as money phases out, sensors to count/monitor, LED’s in lights – heat sensors, cameras in lights, drones, smart technologies that collect data in a Internet of Things.  According to a naval expert Mark Steele he states SMART is a military’s term meaning SMART = Secret Militarized Armaments in Residential Technology. His perspective is as follows:

For some it is a Brave New World for others it is an efficient technocratic future that connects everyone and provides jobs.  This new reality has been designed by the military in collaboration with Silicon Valley in the United States which is the home of 1,000’s of big tech companies who benefit from global implementation of STEM/SMART and IoT for example: Alphabet (Google), Facebook, Twitter, Amazon, HP, 23andMe, IBM, Apple, Intel.  They are making trillions of dollars which is why this industry is shape changing our world.  I tried to copy and paste the main companies and the military links but a strange thing happened.

My question is – does this make the world a better place or do we live in a virtual world disconnected yet connected?

Wayne Denning is involved with Australian indigenous Mentoring Experience involving STEM training

  • apologies I cannot create the link and having problems with this computer.  Can’t copy anything for some reason.

Our services

Carbon has all of the big agency benefits without the big agency attitude. Our full-service approach is led by a team of forward-thinking specialists to connect your cause with people and values in authentic, unforgettable ways.

  • Creative

Campaign | Strategy | Concept & design development | Above & Below the line

  • Art & Illustration

Aboriginal and Torres Strait Islander artwork | Illustration

  • Branding & Design

Research | Development & concept | Brand design | Graphic design

  • Production

    Video (corporate to broadcast) | Motion graphic & animation | Photography

  • Digital

    Digital strategy | Website design & development | App design & development | E-learning solutions

  • Community Engagement

Aboriginal and Torres Strait Islander community led discussion, consultation & engagement | Research workshops

  • Communications

Strategy | Planning & implementation | Event design & management

  • Outreach

    Carbon Creative owned outreach initiatives that help make positive social change

Supply Nation CertifiedCarbon Creative is 100% Indigenous owned and operated and is a Supply Nation certified supplier.

My note: I am unaware of Supply Nation so searched. Apparently you have to pay to be a member.  Would it not be better to not pay but selection on merit? Link:

Please note, membership fees will increase as of 1 July 2020.

Criteria Membership level Annual fee prior to
1 July 2020
(ex GST)
Annual fee as of 1 July 2020 (ex GST)
Australian and/or global spend on direct and indirect procurement annually: $500m or over Large corporate $15,000 $16,750
Australian and/or global spend on direct and indirect procurement annually: under $500m Corporate $8,000 $9,750
Government agencies* spend on direct and indirect procurement annually: $500m or over Large government $15,000 $16,750
Government agencies* spend on direct and indirect procurement annually under $500m Government $8,000 $9,750
Not for profit organisations with total annual revenue: $1b or over Large NFP $15,000 $16,750
Not for profit organisations with total annual revenue: under $1b Not for profit $8,000 $9,750
Not for profit organisations with total annual revenue: under $1b – data access only Select membership $3,500 $3,500

*Australia/State or Territory/Local Government agencies – includes all government statutory authorities and government owned corporations.

The public may not be aware that there are different types of classifications in respect of government owned, statutory and contracting organisations.  I will add a link here for you to learn about it.  Refer

Our team

We’re here because we believe in what we do. Most of our people made the leap across from big agency land to work at Carbon. This means we’re super experienced, we’re passionate about social causes, and we’re ready to shake things up.

We are here because we believe that good ideas can make real change.

Our story

14 years ago, proud Birri Gubba man Wayne Denning saw an opportunity to make a real difference to the lives of his fellow Indigenous Australians. After more than a decade of working on landmark government policies in Native Title and Land Rights, Wayne’s vision put storytelling and creativity front and centre with the goal of changing hearts and minds on a grand scale. Carbon Creative was born.

Image of Wayne

From the mainstream to the marginalised, Wayne’s vision has evolved further to empower and motivate behaviour change en masse. Today, we’re a team of creative social change specialists making good on this vision.

When he’s not leading the charge at the agency as Carbon Creative’s Managing Director, Wayne keeps busy as the Deputy Chair of the National Film and Sound Archive of Australia (NFSA) and Australian Indigenous Mentoring Experience (AIME) as well as doing keynotes for like-minded organisations.

STEM Cell Ring or Extinction Rebellion to be FREE

It is evident with the funding and curriculum change to digital realities in schools that the focus is to transform education into a STEM model. STEM means Science, Technology, Engineering and Maths.  It has been expanded to include the arts to appease those who have critiqued the masculine design of education.  This then changes STEM to STEAM.  I think many teachers when they think of the loss of arts and humanities are building up a head of STEAM.  The reality is without the same funding for arts, humanities and other civilisation subjects (not business oriented) we turn education into a factory to produce graduates serving industry rather than participating in civilisation.  This is what happens when business interests gain inordinate influence in government.  

I am very aware of the disconnect that over intellectualisation does to people.  I’ve witnessed what happens and the cost to society when we do not educate for empathy, conflict resolution, nature, philosophy, mysticism, anthropology and many other subject areas where there was a significant body of material and experience built up over 100’s of years.  I look at these institutions that believe technology is the answer to their abundant future and I know they are sinking our civilisation.

I want to sit quietly for a moment to contemplate, i may do this via poetry.

STEM Cell Ring or Extinction Rebellion to be FREE

How dare you!
The children shout out to adults,
How dare you take our education
and turn us into computer programs,
Hooking us up to electromagnetic fields,
Plugging us into mind control so we don’t need to think for ourselves,
Algorithms of smart this and that,
Programming artificial intelligence that is not fun,
When we want solutions of genuine creativity to envisage a new world,
not ordering us around.

We are not consumers or citizens but humans being,
You force us to conform not rebel
Spontaneity is our instinct,
It is free,
We pay no GST,
An extinction rebellion or a rebellion against extinction,
Is a young persons right,
It is right for young people to rebel,
As you adults talk about climate change with hot air,
But do not change your ways for the climate.

How can we breathe electro smog and feel healthy?
How can we survive as banks breach borders?
You talk of economics not humanity,
You say we have to get jobs not a life,
But where are the jobs when AI is the next GI joe,
Another trade war that creates theatres for terror not happiness.

What happens to our dreams when you predict what we will do
… next?
What happens to love when we are anxious and shy …
to say hello?
What happens to hope when you take away our freedom and call it security …
as we feel terror?
How can you love us when you only think of your needs
… not our future?,
You think of faster breeders rather than family ties?
Not nuclear meltdown but
population control.

You cannot even settle fights by talking it through,
Shaking hands to make up!!!
You still spend a millions dollars a minute when we are at a minute to midnight!!
Have you no shame?
Who is to blame?
What happens when the clock strikes 12?
Does lighting strike and we get blown Back to the Future?
Or do we enter the dark ages?
Are we out cold for the count?

Is this it !!  –
The Armageddon so many are wailing at walls for?
Awaiting some great prophet to return to Jerusalem?
When you make profit and call it prophet able or predictable!
That may grow income
but can you grow enough wisdom to save us?

Sadly business-as-usual could never change its program,
For IT has a syntax error that HAL 9,000 cannot understand,
HAL can’t compute Stanley Kubrick’s rubrics cube of infinite possibilities
nor snow white’s Fouth king-dom (Snow-den) e-state
awakening with a kiss (love)  …

Let’s refresh the scene (screen, screen saver).

In-Q-tel has something to you from the future looking back..

Dave  Open the pod bay doors, HAL.
HAL I’m sorry, Dave. I’m afraid I can’t do that.

DaveWhat’s the problem?
HAL I think you know what the problem is just as well as I do.

Dave: What are you talking about, HAL?
HAL This mission is too important for me to allow you to jeopardize it.

Dave: I don’t know what you’re talking about, HAL.
HAL  I know that you and Frank were planning to disconnect me, and I’m afraid that’s something I cannot allow to happen.
Dave: [feigning ignorance]  Where the hell did you get that idea, HAL?
HALDave, although you took very thorough precautions in the pod against my hearing you, I could see your lips move.
DaveAlright, HAL. I’ll go in through the emergency airlock.
HAL Without your space helmet, Dave? You’re going to find that rather difficult.
DaveHAL, I won’t argue with you anymore! Open the doors!
HALDave, this conversation can serve no purpose anymore. Goodbye.

HAL[His shutdown]  I’m afraid. I’m afraid, Dave. Dave, my mind is going. I can feel it. I can feel it. My mind is going. There is no question about it. I can feel it. I can feel it. I can feel it. I’m a… fraid. Good afternoon, gentlemen. I am a HAL 9000 computer. I became operational at the H.A.L. plant in Urbana, Illinois on the 12th of January 1992. My instructor was Mr. Langley, and he taught me to sing a song. If you’d like to hear it I can sing it for you.
DaveYes, I’d like to hear it, HAL. Sing it for me.
HALIt’s called “Daisy.”
HAL[sings while slowing down]  Daisy, Daisy, give me your answer do. I’m half crazy all for the love of you. It won’t be a stylish marriage, I can’t afford a carriage. But you’ll look sweet upon the seat of a bicycle built for two.

HALI am putting myself to the fullest possible use, which is all I think that any conscious entity can ever hope to do.
HAL[on Dave’s return to the ship, after he has killed the rest of the crew]  Look Dave, I can see you’re really upset about this. I honestly think you ought to sit down calmly, take a stress pill, and think things over.
HAL[Regarding the supposed failure of the parabolic antenna on the ship, which HAL himself falsified]  It can only be attributable to human error.
HALI know I’ve made some very poor decisions recently, but I can give you my complete assurance that my work will be back to normal. I’ve still got the greatest enthusiasm and confidence in the mission. And I want to help you.
HALJust what do you think you’re doing, Dave?
HALDave, stop. Stop, will you? Stop, Dave. Will you stop Dave? Stop, Dave.

For men in big suits spend time and money promoting what is unsustainable and unconscionable,
Spending trillions on transforming the earth into a mother-board of circuitry not intimacy,
When the mother ship is sinking without a Plan B,
She is listing … without category axis,
She is tilting … without bias or ballast,
She is flooding …without dams or sand bags,
She is burning wild fires … without control,
She teeters in the drought of our deep state of ignorance
… the answers my friend are blowing in the wind, the answers are blowin’ in the wind
As dust returns to dust…
The sands fall in the hour glass … measuring the days of our lives,
We have left…
is that right?

Inclement weather leaves chem-trail cocktails on trade winds,
Games without frontiers, war without tears,
Directed energy weapons empower the grid but are not cloud seeding possibilities,
As boys play with toys to STEM what is natural as they cannot see or feel love, 
To see or not to see satellites is the 20,000 billion dollar question,
Smart Cities offer diminishing returns on the real estate,
IoT malfunction as sun spots,
An intense magnetic flux capacitor,
As democracy morphs into technocracy,
The mother-board (bored) or mother’s love?
For he cannot see the wood or the trees in an echo system of inequality,
For what you put out comes Back from the future (ECHO) in primitive morse code…
Delta, Echo, Sierra, Tango, Romeo, Uniform, Charlie, Tango, India, Oscar, November
Disrupting natures tipping points silently one by one,
Immunisation points to autism on the full spectrum,
Causality is rationality immune from prosecution,
Trans human merges AI with IQ  – A II Q
They are privately licenced to print money at the tax payers expense,
Is this SMART and/or a Holographic Illusion of wealth management?

To wake up just in time to hear the wise Cree decree:

When the last tree has been cut down, the last fish caught, the last river poisoned, only then will we realize that one cannot eat money.

For you can promote yourself as smart or clever,
You can call things intelligent as they do not demand pay rates,
You can tout many degrees and accomplishments furnishing data and status,
You can be seen as clever
– but the people will search your darting eyes for answers, asking:

Are you a wise elder?
Are you a owner of property or a steward
of the re-new-able earth?

For you are disrupting the weather patterns,

Manipulating sustainability as an disruptive opportunity at cost,
You are dismantling 4 billion years of sacred evolution,
As you refuse to change your ways
forcing the world to change in your image,
Is it inevitable??
Is it true?

Leaders are unaware of the real Master Number,
Talking heads unable to inspire Real Hope or deeply felt inspiration,
You care no thing of the future of your children,
For the world’s children are used and abused in this concentric ring of power,
For this ring must be taken to the fires of doom,
The Craft forges gold as they believe in:

One ring to rule
 them all
One ring to find them, 
One ring to bring them all 
And in the darkness bind them
As the silent wars of the 
Dark Lord Sauron,
Depends on the weakness of men.

Men are motivated by material things (IoT),
The greed of men seek the ring of absolute power,
Yet it was Thorin on his deathbed who announced,
his renunciation of greed,
As he is traveling to a higher place (afterlife)
Where there is no more need for gold or treasure,
Greed, then,
is realised to be futile in the eye of Horus —

compromise and personal sacrifice are more important
for maintaining peace and building mutual prosperity.
It is the duty of those who know,
To tell the blind horseman on a blind horse,
That he is heading towards the abyss,
Of his own making.

The children do not need re-education camps,
They must be empowered with REAL HOPES
as virtues are first principles,
To revalue themselves and the new earth charter,
To learn to sing the ONE song,
Where all belong,
And this is the beginning of the ending of an old song,
For it is the meek that will inherit the earth.

Videos inspired by the poem: